Good probes are what make AI-moderated interviews valuable.

UserTest Pro probes for:

• Clarification
• Reasons
• Examples
• Emotions
• Trade-offs
• Decision drivers

Examples of strong probe instructions:

• Ask why they feel that way.
• Ask for a real example from recent experience.
• Ask what almost stopped them.
• Ask what they would change first.

Best practice:

• Do not over-probe every answer.
• Add deeper probes only on key questions.
• Keep follow-ups natural and non-repetitive.

Have questions? Let us know at [email protected] and we’ll help you out!